Esi eggleston bracey biography of donald

It’s the ninth-largest marketing company in the world!

Esi Eggleston Bracey got her start at Procter & Gamble Co., working closely with the chief brand officer on global cosmetics. When P&G sold that business to Coty, Bracey became the head of global cosmetics there before stepping down in and joining Unilever the following year, Ad Age reports. 

Since then, Bracey has served as general manager of personal care in North America and head of country for the U.S. She has spearheaded Unilever’s shift to premium beauty and wellness products, and advocated for purpose-driven marketing, one of the key people behind Dove’s support of the Crown Act legislation which protects against hair discrimination at the federal, state, and local levels. 

Now, Bracey has been appointed as chief growth and marketing officer at Unilever, making her the top marketer at the ninth-largest marketing company in the world.

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Q&A With Top Woman in Retail Esi Eggleston Bracey, Chief Growth and Marketing Officer, Unilever

Women in Retail Leadership Circle (WIRLC) recently released its 14th annual Top Women in Retail report. The valuable resource highlights female executives who impressed us as well as colleagues from the industry. Honoree Esi Eggleston Bracey, chief growth and marketing officer of Unilever, is one such example. Here&#;s a sampling of Eggleston Bracey&#;s interview featured in the report.

Women in Retail Leadership Circle: You were recently named Unilever&#;s chief growth and marketing officer. What are your key goals in this new role?

Esi Eggleston Bracey: It&#;s an honor to become Unilever&#;s first chief growth and marketing officer. I&#;m excited to lead the company into the next generation of marketing and growth acceleration &#; growth marketing! My goal is to accelerate and maximize opportunities for growth and drive value creation. As I write this on day one of my day pl

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Master Class: P&#;G&#;s Esi Eggleston Bracey

Procter & Gamble’s Esi Eggleston Bracey practices what she preaches. Her mantra, “Keep rockin’ your beautiful,” embodies her life philosophy.

“I have found my personal values show up in the businesses and brands that I work on,” explains the vice president of global kosmetika, her röst charged with electricity. “As I think about Cover Girl, that’s what it’s about. It’s being affirmatively, confidently you and making the most of it. Since you have one life to live, man the most of it. Rock it. Work with what you’ve got. It’s the expression, it’s the articulation of who inom am, what women want and what I believe the Cover Girl brand offers. It’s rock your beautiful. It’s we got it. You got it. So rock it.”

In her role, Eggleston Bracey oversees the Cover Girl and Max Factor brands, which generate more than $2 billion in retail sales,